Practical consulting for artists growing into a global superstar, specializing in North America and Europe.
Artist Management
Career planning for North America and European markets. We help artists set direction, choose the right moments to enter a market, and put together the local team they need.
- Market entry planning
- Local team & external partner building
Global Distribution
Consulting on how an artist's music reaches overseas listeners — distribution partners, market-specific timing and chart strategy — working alongside the artist's existing team.
- Distribution strategy
- North America release timing
- Chart strategy
Booking & Touring for Artists
We find and secure shows, festival slots, club dates and tours for the artists we work with, then handle offers, routing and advancing so they can focus on the performance.
- Show & festival bookings
- Tour routing
- Offer negotiation
Artist Booking for Event Promoters
For promoters, festivals and venues looking to book talent. We specialize in K-Artists and international DJs, and we book beyond our own roster — sourcing the right act from the wider market, negotiating the deal and coordinating the artist through to show day.
- K-Artists
- International DJs
- Artists beyond our roster
- Line-up & on-site coordination
Every pulse makes the others stronger.
Every artist we represent is a pulse, with a tempo and direction of their own. We start by working with each of them on their own terms. Then we connect them — opening shared stages, audiences and networks — so that every new pulse strengthens the others. That is the platform we are building.

SAE CHANG
Founder & Director
Spent 4 years at HYBE INTL's music distribution team, leading North America-focused release execution and Billboard chart strategy for BTS, NEWJEANS, LE SSERAFIM, ENHYPEN, ILLIT, CORTIS, BOYNEXTDOOR, &TEAM, SEVENTEEN, TWS and ZICO. An operator-founder who also handled DJ artist management and artist booking for 10 years at UMF Asia.
PULSES we represent.
Planning your next move?
Artists, teams, promoters and festivals — tell us where you are and what you need. We read every message.
sae@thepulses.co